**Privacy Policy**

At Primal Fit Club, we are committed to protecting the privacy and confidentiality of our members’ personal information. This Privacy Policy outlines how we collect, use, and safeguard your data when you interact with our gym.

**1. Information We Collect:**
– Personal Information: We may collect personal information such as your name, contact details, date of birth, and billing information when you sign up for a membership or participate in our programs.
– Health Information: To ensure your safety during workouts, we may collect health-related information, including medical history and fitness goals.
– Usage Data: We may automatically collect usage data, such as your IP address, device information, and browsing behavior on our website or mobile app.

**2. How We Use Your Information:**
– To Provide Services: We use your information to manage your membership, process payments, and deliver personalized fitness services.
– Safety and Security: Health-related information helps us design safe and effective workout plans, while usage data is used to monitor and enhance the security of our facilities and digital platforms.
– Communication: We may use your contact information to send important updates, newsletters, promotions, and other communications related to your membership or gym activities.

**3. Data Sharing and Disclosure:**
– We do not sell, trade, or rent your personal information to third parties for marketing purposes.
– We may share your information with trusted service providers, such as payment processors and IT vendors, who assist us in delivering our services. These providers are contractually obligated to protect your data and only use it for specified purposes.

**4. Data Retention:**
– We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

**5. Your Privacy Rights:**
– You have the right to access, correct, or delete your personal information stored in our systems. You can also opt-out of receiving marketing communications from us at any time.
– To exercise your privacy rights or request assistance, please contact us using the contact details provided below.

**6. Data Security:**
– We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.
– Despite our efforts to maintain data security, please note that no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee the absolute security of your data.

**7. Changes to This Policy:**
– We reserve the right to update or modify this Privacy Policy at any time. Any changes will be effective immediately upon posting the revised policy on our website.
– We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your information.

**8. Contact Us:**
– If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at info@primalfitclub.com.

By accessing or using our services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy.

Last updated: 3/27/2024

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